Business Social Networking: How Good are You?
Do you hold a position in your company or in your business that requires you to meet a lot of new people? If you are and do, then how good are your social networking skills for the business?
Are you aware that if your social skills are not up to ‘par’ or better, that it could and more likely will, cost your company kudos and contracts? No one wants to deal with or be associated with, people who are not of the same ilk as themselves. Remember the old addage that our parents drummed into us as kids? “You will be labelled by the company you keep” and that proverb is as relevant today as it was back in the days it was originally coined.
Quite aside from the fact that any company who gives any business a contract, will then be having a lot of contact with that company holding the contract; and if they are bad mannered or inconsiderate to deal with, then the chances are high that should something go awry, as often happens, that anyone who is inconsiderate to deal with will be even worse when the going gets rough. These are all ‘trigger’ points to be considered when doing business with a company or an individual within that company.
It may sound a bit “snobbish” and perhaps to a degree it is, but what if it is a pointer towards the character of the person you will be dealing with or of the mindset of that company? Is this really someone or a business that you want to be doing business with?
Just as there are certain body language signs to look for when assessing a persons character, so are there “company” signs to assess before being known to be associated with them. If the company, unbeknown to you, had a reputation in their neighbourhood of being unreliable, uncooperative and biased in some way, is this someone or a company, that you want to be seen doing business with? Even if they are the only suppliers in the state, I suggest you could save yourself a lot of money, worry and angst by finding a supplier or some other company more cooperative, pleasant and willing to do business with from interstate or inter region.
This is why it is imperative to do a thorough “due diligence” check on individuals and companys if you are seriously considering doing business long term with someone or some company. These due diligence checks can save you a lot of money in the short and long term not to mention protecting your personal and your business reputation.
On the other side of the coin, if you have excellent networking skills, are reliable, cooperative, considerate, fair in your dealings with people and protect your reputation; you will not only gain a lot of good Kudos by word-of-mouth (WOM) advertising, you are much more likely to pick up some very good contracts and people will enjoy dealing with you. This will make your work environment more pleasant and it is also much more profitable.
March 12, 2010 | Posted by admin
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